How Words Affect Your Chances Of Getting A Job

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Imagine that you are sitting in a job interview and they ask you “why do you want this job?” You can say one of three things in response:

A. Your company sounds really cool and I am looking for a change.

B. Your company has values I appreciate and I want to move into a position like what you have described.

C. I have admired your company and how you successfully execute your mission. Your emphasis to ______ aligns with my career goals and qualifications.

Which do you think is the best response to that interview question?

Hopefully, you chose “C” as your answer. If you didn’t, that’s OK. Let’s dive into why the other phrases are not optimal responses:

A. Your company sounds really cool and I am looking for a change.

This is a great example of a bad response. Saying their company “sounds cool” makes the interviewer feel like you are looking for a buddy and not a future coworker. Your goal is to put your best foot forward, so aim to keep your language formal and professional. It’s may be OK to use that language within the company culture, but during an interview, you want to present yourself in the best, most professional light.

B. Your company has values I appreciate and I want to move into a position like what you have listed.

This is response is OK, but just OK. It shows that you have knowledge of the company and the position. The issue is that you aren’t selling yourself in this response. Instead, you are just stating that would you like the job. Of course you do! That’s why you applied.

C. I have admired your company and how you successfully execute your mission. Your emphasis to ______ aligns with my career goals and qualifications.

Not only does answer C the question using professional, formal language, it clearly identifies why you want the position by connecting their specific company mission to your career goals. You are selling yourself and painting the picture for the interviewer of how and why you are a great fit. The interviewer will remember the personal and professional connection you made to their company.

Real Life Case Study: Chick-Fil-A

A great real life example of using formal, professional language is Chick-Fil-A. They are known for responding to “thank you” with “my pleasure.” According to a Taste of Home article, Chick-Fil-A’s employees are instructed to use elevated language in order to send a unique message to the customer that they are taking extra care. Even though it’s a fast food restaurant, the customer experience is leagues above their competition. They even close one day a week and are still have a strong market share for their industry.

How does this apply to your interview? Using their philosophy of sending a unique message to who you are communicating with will put you leagues above the competition, just as it does for Chick-Fil-A. In your interview, send a message that you are professional and care about the position in a personal way.

Mock Interview

Are you nervous about an upcoming interview? We’d love to help you with prepare so you walk in with confidence and leave with a job offer! The Wilbanks Consulting Group has a Mock Interview Package to help you elevate your language and land your dream job. Contact us to learn more!

Posted on July 24, 2018 and filed under Search Strategy.